On 13 September, 2012 the European Hydrogen Road Tour began in Hamburg. The event was aimed at raising awareness among a wide audience, including politicians members of industry and the broader public in regards to the usability and advantages of utilizing Fuel Cell Electric Vehicles (FCEVs) in everyday life. After Hamburg, the participating representatives of FCEV Manufacturers and their prototypes would stop in Hannover, Bolzano, Paris, Cardiff, Bristol, Swindon, London and Copenhagen with support from local organizations. The program is a part of the European Lighthouse Project ‘H2moves Scandinavia’, sponsored by the European Commission and industry stakeholders. The stars of the road trip were the Mercedes Benz F-CELL, Hyundai ix35 FCEV, Honda FCX Clarity and Toyota FCV-adv, vehicles, planned for mass production by 2015. The vehicles made pit stops at clean energy events along their planned route. In Hannover, the tour was part of a VIP Panel discussion, organized by Solvay. At the event the attendees had the opportunity to test drive the FCEVs and get informed about the available means of refuelling with a live demonstration, provided by an H2Logic mobile refuelling station. Bolzano Italy followed as a next stop for the fuel cell vehicles which were present at the international sustainable mobility trade fair- Klimamobility. Speeches by South Tyrol’s president Luis Durnwalder and the Mayor of Bolzano, saw a shared vision of making the transit between Germany and the Italian Alps through the Brenner Autobahn more environmentally friendly. The next stop was the Paris Motor Show on September 27-29 which exhibited innovation from car makers all arround Europe, the FCEVs had their fair share of the spotlight with attention from VIPs and the public. After Paris, the Road Tour took to Great Britain with visits to Cardiff, Bristol, Swindon and London. The drive and ride was celebrated with the unveiling of Britain’s first hydrogen powered ferry ‘Hydrogenesis’ in Bristol and the first public hydrogen refuelling station in Swindon. The latter was made available through the collaborative work of Honda, the Forward Swindon development company and BOC. The British leg came to an end with a visit to London, where a discussion was held with several representatives from industry and politics, including Deputy Mayor of London Kit Malthouse, on the topic of FCEV promotion and adoption at ‘London’s Living Room’ in London City Hall. The end of the European Hydrogen Road Tour was held in Copenhagen which was highlighted by the signing of a memorandum of understanding by Scandanavian politicians and automobile industry representatives to prepare for a commercialization of fuel cell cars by rolling out cars and the required refueling infrastructure with a large degree of coordination. Even though this event had not been prepared by the H2moves Scandinavia project, it served as a perfect end to a successful tour.